Third Qualitative Gap – Unpacking the Impact of Industry and Company Size

  • 21 November 2025

Abstract
This paper examines the critical role of industry and company size in shaping business trajectories. By focusing on how sector-specific conditions and organisational scale influence challenges and opportunities, it highlights why a one-size-fits-all approach is inadequate. The discussion utilises the Resource-Based View and Contingency Theory to contextualise these differences, while addressing contemporary forces such as digital transformation, sustainability, and globalisation. Understanding this interplay is essential for effective policy formulation, strategic management, and research that reflects real-world complexities.